Vivienne Westwood: A Fashion Idol's Odyssey From Punk to Prosperity: "One of our slogans was, `Under the paving stones lies the beach.' And at one point, I thought to myself, `I've no interest in living on the beach'... 'At the time I felt very rebellious,' she went on, 'but I now realize there's no point in it. The urban guerrilla was essentially what we were after, but I don't believe there is a crusade to be waged by wearing clothes. You just become the token rebel who persuades everyone they are living in a free society. Society tolerates its rebels because it absorbs them into its consumer society. You become part of the marketing. Everything comes with a label.'"